circles of influence with actions to influence change

September 26, 2007

We hope to challenge participants to return to their own circles of influence with actions to influence change, and seed deeper understanding through related programs throughout the following year in existing local professional organization chapter meetings — e.g. UPA, STC, AIGA, AMA, PMI, etc. (that’s the adaptive/integrative gene).


sponsor: Usability Sciences

September 25, 2007

Design Thinking 2007 sponsor, Usability Sciences has created their own page to feature our event! Thanks on all accounts.


from noise between the stations

September 23, 2007

Design Thinkers convening in Dallas; filed under “business design” on this blog. Thanks for the mention.


Design Thinking 2007 - all the details

September 22, 2007

Design Thinking 2007
Friday, October 19
11:30 a.m. to 5:30 p.m. plus evening sessions
IMC2, venue reinforces event, tour included
12404 Park Central, Suite 400
Dallas, TX 75251

MAP: http://www.imc2.com/Documents/BuildingLocationMap.pdf

Featured Speaker
Chris Bernard, Microsoft User Experience Evangelist
http://chrisbernard.blogs.com/design_thinking_digest/

Open to the public
Hosts: DFW Usability Professionals Association (DFW UPA) and the Lone Star Chapter of the Society for Technical Communication (STC)
Sponsors: IMC2, Microsoft, and Usability Sciences

Cost
$40 Prepaid | $50 Day of | $25 Hosts, Sponsors | $15 Students

Message
Classic business models are threatened—the economics of competition have changed. Quality, efficiency and price are quickly matched. Being different requires flexibility—it’s squishy. Squishy seems to imply risk.

Such is the conundrum of the balance between science and art—a balance readily facilitated by Design Thinking, fundamentals for strategic business differentiation.

This is THE event to gain a purview of the design landscape across major DFW businesses. Join important conversations in a Half-Day-Plus exchange of ideas.

Design Thinking is a Strategic Differentiator
http://totalexperience.corante.com/archives/2007/08/31/design_thinking.php
What is Design Thinking?
Victor Lombardi offers a great definition http://noisebetweenstations.com/personal/weblogs/?page_id=1688
Interview with Roger Martin http://trex.id.iit.edu/events/strategyconference/2006/perspectives_martin.php
References
http://del.icio.us/iknovate/DesignThinking

Connect
blog: http://designthinkingdallas.wordpress.com
email: designthinkingdallas@gmail.com
recommended reading: http://www.shelfari.com/designthinkingdallas/shelf
twitter: http://twitter.com/DesignThinking


conference “message” to be released asap

September 12, 2007

Spreading the word about the conference is a must and will happen right away – Friday, September 21st. And so is confirming a registration link so attendees can go ahead and sign up!

38 days and counting…


hosts: UPA + STC

September 6, 2007

For 2007, the 2 hosts for the Design Thinking conference are:
DFW-UPA

and
Lone Star STC

~~~
sponsors:
imc2
Usability Sciences
Microsoft

44 days and counting…